PPC Management for Real Estate Investors

Free ConsultationGet Pricing

60 Million+

Ad Budgets Managed

7,000+

Campaigns Launched

800,000+

Leads Generated

"Great to work with. FDM goes out of their way to understand the message you are trying to communicate, and works with you to get your message out."

– Andy Helms, Right Path Real Estate

"I really enjoy working with them. They were able to get my PPC ads up very quickly, and I immediately saw a huge lift in my website traffic. I also liked that the pricing was straightforward, and they were very responsive to any questions that I had."

– Steven Young, FYRE Properties

"Awesome at what they do! All we had to do was let them know what areas we wanted to target and they took over the rest. Completely hands off to allow us to actually spend more time in our business and leave the marketing to the professionals."

Tiger Butler, TEB Properties

Award Winning PPC Services

Why Choose Our PPC Ad Agency for Real Estate Investors?

Account Manager

You have direct contact with your PPC account manager to setup and plan a better strategy to make sure you leads are turning into more real estate deals.

Experience

Since 2008, we have managed PPC accounts from $500 per month to $250,000 per month in a wide range of industries and platforms. We know how to get motivated sellers to real estate investors and scale their business – no matter what budget.

Monthly Contracts

Month-To-Month contracts with no cancellation fees. This way you only stay if we are getting you the results you need to scale your business!

Fair Pricing

Our pay-per-click ad management pricing is fair and transparent. Without any hidden fees – That’s the way it should be.

Unlimited Updates

No limits on keywords, ads, campaigns or any fees for account changes and updates. 1 fee includes all PPC ad management services.

ROI Focused Campaigns

We focus your Pay-Per-Click advertising account on getting more leads at a lower cost per lead, and make sure they turn into buying more houses for you.

Free Reports & Meetings

No charge for reports, calls, and meetings with us. We’re happy to discuss your online advertising results with you in detail.

Transparency

Unlike some PPC companies out there, you have full access and ownership of your advertising account and website at all times.

Compare PPC Management Companies

PPC Management ServicesOur PPC Management AgencyOther PPC Agencies
Ad StrategyOptimized for Profit, ROI, Conversions, LeadsOptimized for Clicks, CTR, Quality Score
ContractsMonthlyYearly, Long-Term
Setup FeeNoneTypically $300 to $1,000
Ad Account OwnershipYou Own Your PPC Ad Accounts, You Have Full AccessThey Own Your PPC Ad Accounts, You Don't Have Access
Monthly Management Fee$500 Monthly, or 20% of PPC Spend, Whichever is GreaterHidden From Website or Confusing Pricing Packages
Setup ProcessCustom Setup Per Client, After Research and Client MeetingsTemplated, Cut & Paste Setup for Every Client
Number of Keywords, Ads, CampaignsUnlimitedLimited By Pricing Plan
PPC Networks IncludedAll Platforms Included – Google, Bing, Facebook, and More!Pay More To Be On More Platforms Beyond Google Ads
PPC ExperienceGoogle Ads, Bing Ads, Yahoo Ads, Facebook Ads, Remarketing Ads, Shopping Ads, Video Ads, Banners Ads, Mobile Ads, Twitter Ads, LinkedIn Ads, Instagram Ads, Quora Ads, Amazon Ads, Pinterest Ads, Native AdsTypically Google and Facebook only
Account OptimizationFrequently Optimized by Trained Experts Automated Optimizations in Bulk with Software
PPC Ads SetupCreated and A/B Tested for YouAds Limited, Extra for Additional Ads
Reports and MeetingsUnlimitedLimited Hours for Reports, Emails, Calls
Competitor ResearchIncludedCan Cost Extra
Outsourcing Our WorkNeverUnclear
Advanced Tracking SetupIncludedCan Cost Extra
Call TrackingIncludedCan Cost Extra
Dedicated Account ManagerDirect Contact With Your Account ManagerVaries

Pay-Per-Click Ad Management for Real Estate Investors

Google Adwords Management

Google Adwords management for real estate investors is still one of the best ways to get more motivated sellers from online advertising, as well as other major search engines like Bing and Yahoo. We will make sure that when someone searches keywords like “I need to sell my house for cash” or “Who buys ugly houses fast”, your ad shows up at the top of Google and other major search engines.

Facebook Ads

Our highly trained and experienced Facebook ad experts know what advertising strategies work long-term for real estate investors and what strategies are short-term fads that don’t scale. Through hundreds of tests and years of experience, we can build a Facebook ad strategy that adjusts to the latest Facebook ad trends to make sure they integrate with ALL of your online marketing strategies.

Video Ads

YouTube, News sites, and other video sites are very popular for online searchers. Placing a video ad in front of a motivated seller can put your pay per click ads above all other real estate investors who do not have video ads.

Mobile Ads

Mobile searches continues to grow year over year, especially in the real estate investor. We make sure your ads are in front of your potential house sellers while they are searching on smartphones. We can get you results from mobile website ads, Call-Only or “Click-to-Call” ads, and mobile search ads. This way when someone is ready to sell their ugly house right now, they can click to call you immediately!

Display - Banner Ads

Banner ads can be extremely effective when placed in front of the right audience. We make sure your banner ads are very specific websites that bring in motivated sellers while they are on specific websites, fit the right demographics, and share the same interests as a motivated seller.

Remarketing Ads

Remarketing banners ads bring your website visitors back to complete the form or call you for an offer. Since PPC Advertising for REI is so competitive, it is important to always stay in front of your motivated sellers and make sure they go with you to sell their house fast.

Pay-Per-Click Advertising Management for Real Estate Investors

Keyword Research

We make sure we provide your real estate investing company with the best PPC management services – putting in place the latest strategies we’ve learned over the last 10 years of digital marketing experience. We know which keywords bring in the top motivated sellers, and which PPC keywords not to use for investors. We’ll make sure you are always targeting the keywords that turn into deals, not waste money.

Competitor Research

For all of our real estate investor PPC ad campaigns, we research what the competitors are doing in your area to make sure you stay ahead of them. Search engine marketing for real estate investors is very competitive, so we’ll make sure that you don’t waste any money on ad and find the competitive edge you need to find the best deals before competitors do.

Ad Copy Writing

Based on your feedback, we will create all of your house buyer PPC ads and make sure they go through a thorough approval process to ensure accuracy and compliance. Based on what we find in our keyword research, competitor research, and your feedback provided, we will setup top performing ads to get you more leads that turn into more deals!

A/B Testing

We continuously test and re-test your online ads to make sure you are getting a better conversion rate and lower your cost per online lead. We have worked with many real estate investors over the years and we know how to get the best performance for real estate investors on Google Adwords, Bing Ads, and more!

Frequent Optimization

Our PPC agency can consistently improve your online advertising campaigns. This includes conversion rate optimization (CRO), testing landing pages, increasing ROI and lead generation, adding the right negative keywords, testing ads, and reducing wasted spend on bad keywords. Unlike some PPC management companies out there, we will discuss your account performance in detail and answer your emails and calls right away.

Easy To Read Reports

Our online marketing agency will give you easy to read, detailed reports tracking all of your inbound leads and inbound PPC phone calls on your website so you can determine how many clients are coming from your Pay-Per-Click ads. Our PPC reports do not have confusing industry jargon, just the important numbers you need – leads, phone calls, website traffic details, cost per lead, conversion rates, and more. We typically provide PPC reporting on a monthly basis, but can do custom reports if you need them.

Why Use Digital Marketing for Real Estate Investing Ads?

Most people go to Google.com to find just about anything, including a way to sell their house for cash to an investor. Falcon Digital Marketing has run many successful PPC advertising campaigns in a wide range of industries, including PPC management services for real estate investors. Through our detailed process, we build a strategy around getting you the right leads at the right price to make sure your online advertising turns into profit, not just website traffic.

 

Advanced PPC Management Services for Real Estate Investors

Custom Setup

We will take care of the full setup of your customized pay-per-click advertising campaigns from start to finish. This includes finding the best keywords for your targeted region, writing effective ads, organizing ad groups, campaigns, ad extensions, bid management, optimization, and more. This way you can focus on your business, not PPC management.

Conversion Tracking

Our Pay-Per-Click management services will setup all tracking needed to ensure a successful online advertising campaign. Your advertising dollars will be well spent with our advanced tracking of calls, forms, emails, and all other leads important to your business.

PPC Call Tracking

We can easily track where your phone calls are coming from – from keywords, to ads, to campaigns – we track it all. You get full access to your call logs and call tracking dashboard. Our advanced call tracking gives you all the data you need to close more deals.

PPC Landing Page

We audit your existing PPC landing page and website to make sure it is optimized to convert and get you more clients! We’ll make sure your advertising dollars are well spent by sending pay-per-click ads directly to a highly optimized, high converting landing page.

Google Adwords Management for Real Estate Investors

Google Adwords management for real estate investors is very competitive. It takes a significant amount of research, expertise, and testing to find the right strategy for effective lead generation through Google search ads. Our team is Google Adwords certified, highly-trained, and highly-experienced to handle the most competitive industries like real estate. If you have tried many ways to improve your Google Ads performance but end up wasting even more time and money, it may be time to switch to an expert PPC management company. If you have an existing Google ads account, we can audit your current setup to make faster improvements and get your advertising ROI turned around quickly.

Our PPC Management Service Process

Our process for developing effective internet marketing campaigns includes 4 main steps: research, strategy development, implementation, and ongoing optimization.

01 PPC Research

We discuss your business goals, learn about your company, learn about your industry, research competitors, and conduct advanced keyword research.

02 PPC Ad Strategy Development

We build a customized, ROI focused online marketing strategy based on what we learned during the research phase and align it with your business goals. We then go over the strategy with you in detail – discussing keywords, ads, targeting, and marketing goals for your approval.

03 PPC Ad Campaign Implementation

We setup everything for you and give you full access – keywords, ads, account optimization, A/B testing, Google Analytics tracking, call tracking, and anything else needed for your marketing campaign to succeed. You have full access and ownership of your accounts and website

04 Ongoing PPC Ad Optimization

Every month a full report will be put together for you so that you can see the progress of the marketing and the frequent adjustments we make to improve performance and ROI for your campaigns. We are a Houston PPC Management company that works with national and local businesses.

Questions About Pay-Per-Click Management Services

How Do PPC Management Fees Work?

We charge a Monthly Fee of 20% of PPC Advertising Spend, or $500, whichever is greater, for monthly Pay-Per-Click management services. For example, if the Customer spends $3000.00 in Google Ads, the Customer would pay Google Ads $3000.00 directly for the ads in their own account, and a separate fee of $600.00 to Falcon Digital Marketing, LLC for creating, managing, and optimizing those Pay-Per-Click ads.

Is There A Cancelation Fee?

No, our contracts do not have a cancelation fee

What is Your Setup Fee for PPC Management?

There is no setup fee for our PPC ad management.

How Long Are Your Contracts?

Our contracts are month-to-month

How Much Does PPC Advertising Cost?

We recommend starting with at least $1,000 per month as a recommended starting budget for PPC advertising.

PPC advertising is charged based on cost-per-click. PPC platforms use an auction system to decide how much you pay for your ad to show. The more competition there is, the higher your cost-per-click. In very competitive industries, you will pay a high cost-per-click and need a higher monthly PPC budget.

How Long Does it Take to Setup a PPC Advertising Campaign?

Typically 1-2 weeks until your ads are live.

How Will PPC Ads Work for REI Lead Generation?

Pay-Per-Click advertising is very complex and changes constantly – that is why most real estate investing companies rely on an outside marketing agency to handle all of their internet advertising for them. This way they can focus on converting leads into deals. With all of the many tasks that are involved with flipping houses, wholesaling, or buy and hold rent houses, it make sense that most business owners do not also want to take on their marketing. Search Engine Marketing for real estate investors continues to be one of the top online lead generation choices for companies that want to scale. The precise geo-targeting, data available, and tracking make it easier to know what is working and what is not. With traditional forms of advertising, it can be much harder to remove wasted spend and focus your marketing efforts on the top producers. We handle all of your calls tracking, Google Analytics, reporting, PPC campaign management on all advertising platforms, and more.

What's Included in Our PPC Management Services

 

Research & Setup

  • Keyword Research
  • Competitor Research
  • Industry Research
  • PPC Strategy Development
  • Website and Landing Page Audit
  • Ad Creation
  • Full Custom Setup of All PPC Campaigns

Ongoing Campaign Management

  • Keyword Optimization
  • Negative Keywords
  • Device Targeting Optimization
  • Location Targeting Optimization
  • Ad Schedule Optimization
  • Conversion Rate and CPA Optimization
  • ROAS Optimization
  • Bid Management and Optimization
  • Ad A/B Testing and Optimization
  • Frequent, Ongoing PPC Account Optimization

Analytics & Reporting

  • Monthly Reporting
  • Dedicated U.S. Based Account Manager
  • Conversions Tracking and Analytics Setup
  • PPC Call Tracking